Moore & Associates, Inc. is a national full service market research and program evaluation firm which has served the needs of public and private sector organizations for a quarter of a century.  The firm is headquartered in Southfield, Michigan.  Incorporated in 1979, the firm has developed extensive experience in designing and implementing market research and evaluation projects at local, state, and national levels. 

Moore & Associates, Inc. has a diverse portfolio of clients.  Clients include packaged goods companies, automotive corporations and suppliers, retail, and casino and gaming organizations, just to name a few.  We serve a wide array of non-profit clients, including civic organizations, government agencies, and educational institutions.  The firm has provided research services to several major healthcare institutions.

Survey research is an important tool in gauging the needs and opinions of your customers or clientele . . . we can do it!  Focus groups are being used by public and private sector organizations alike to explore issues, design programs, and to get in closer touch with their constituents.  Moore & Associates, Inc. is a leader in this area.  The most important service of a research firm is not just to collect data, but to assist organizations in making the right decisions . . .  we do that!

Moore & Associates, Inc. has received national recognition for its work having been cited in such publications as Crain's Detroit Business, the Detroit News, the Detroit Free Press, Black Enterprise Magazine, the Chicago Tribune, and the New York Times.  Moore & Associates, Inc. was recognized by the Michigan Department of Commerce as an outstanding firm in the service category.




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After a quarter of a century, we’ve learned a lot.  Our experience, our track record, our diverse portfolio, and our commitment to personal service give us a leg up on the competition.  Let us put our expertise to use for you on your next research or evaluation project.